My journey to product design began unexpectedly. While studying Physical Therapy at university, a family passion, I discovered a talent for graphic design through side gigs in branding. This revelation led me to pivot fully into the tech industry.

Though the path changed, my core mission remained: helping people. Product design, like physical therapy, allows me to solve problems and make a positive impact. Over my career, I've focused on Enterprise software and E-commerce platforms in diverse sectors including automotive, real estate, home improvement, and multi-channel advertising. My work consistently empowers users, bridging the gap between complex systems and human needs.

This unique background fuels my approach to design - blending analytical thinking with creative problem-solving to create thoughtful, user-centric solutions.